理解 IP 与市场Understand the IP & market
与授权方厘清角色、故事与合作范围，再从当地观众的文化、语言和参与习惯出发，寻找合适的体验切入点。Clarify characters, stories and the scope of collaboration with the licensor. Local culture, language and audience behaviour help shape the experience.
NEW FORMATS.
NEW MARKETS.
开拓娱乐新形式，
连接新的市场。
OUR APPROACH
香港、澳门，连接东南亚。
聚焦马来西亚与印尼。
开拓娱乐新形式，
连接新的市场。Pioneering formats.
Connecting markets.
我们以开拓体验娱乐新形式为方向，把沉浸式体验、LARP 真人角色扮演、现场演出与快闪店放进同一段观众旅程。通过故事、互动与零售的结合，让 IP 在新的市场中找到与观众相遇的方式。We develop new entertainment formats that bring immersive experiences, live action role-play, performance and pop-up stores into one audience journey. By connecting storytelling, participation and retail, we help IP reach audiences in new markets.
我们协助中国内地 IP 走进香港、澳门，以及以马来西亚和印尼为重点的东南亚市场。从理解角色与当地观众，到调整叙事、参与方式和主题商品，把熟悉的 IP 内容转化成适合当地的互动体验，并连接快闪零售与粉丝社群。We help IP from mainland China reach audiences in Hong Kong, Macau and Southeast Asia, with a focus on Malaysia and Indonesia. An understanding of each story, its characters and local audiences guides how we adapt narratives, interaction and merchandise. The result brings locally relevant experiences, pop-up retail and fan communities together.
香港 · 澳门 · 马来西亚 · 印尼Hong Kong · Macau · Malaysia · Indonesia
FROM IP TO EXPERIENCE
把故事带进市场。
开发参与形式Develop the format
结合沉浸式叙事、LARP、真人演出及数字或机械互动，让观众可以探索、扮演角色，亲身推动故事。Combine immersive storytelling, LARP, live performance and digital or mechanical interaction so audiences can explore, take on roles and move the story forward.
连接体验与零售Connect experience & retail
把展览、演出与快闪店串连，通过角色商品、主题包装及收藏体验，让观众由参与故事走向商品探索。Connect exhibitions and performance with pop-up stores. Character merchandise, themed packaging and collectibles extend participation into product discovery.
支持运营与销售Support operations & sales
配合票务、场次安排与主题零售，把参与流程与购买流程一并考虑，为门票和商品销售建立相互配合的机会。Plan ticketing, event sessions and themed retail together. Connecting participation with purchasing creates complementary opportunities for ticket and merchandise sales.
让体验价值，
延伸至门票与商品。Connect experiences
with ticket & merchandise sales.
我们从创作阶段就一并考虑票务体验与商品旅程：以故事和演出建立参与的理由，再以快闪店与周边商品延续粉丝的投入。为 IP 授权方提供进入新市场的体验形式，同时支持门票收入、商品销售与长期粉丝连接。We plan ticketed experiences and merchandise together from the creative stage. Stories and performances give audiences a reason to take part, while pop-up stores and merchandise extend their engagement. This helps IP licensors enter new markets with formats that support ticket revenue, merchandise sales and lasting fan connections.
一起开拓 IP 的下一站